Combines a viral advertising technique and student designed  TMO stickers to get students turning off lights and monitors. The key to this campaign is keeping it quiet so students don’t know the meaning of the TMO stickers when they get to school and find them everywhere.

Turn Me Off’ 101

Time: Prep ~ 3-4 weeks
Project ~ 2-5 days
Cost: $140.00 for printing stickers
Grade Range: 7-9
Target: Whole School
Note: Click HERE to get a copy of our Energy Shift Checklist to help guide your team through the project.

Step 1 ~ Permission:

Get permission to place Turn Me Off stickers on lights and monitors

Step 2 ~ Numbers:

Count number of lights and monitors, measure monitors for sticker size

Step 3 ~ Design:

Find a student artist to design sticker, chose an acronym that isn’t obvious, i.e. TMO for Turn Me Off

Step 4 ~ Print:

Go on-line and search for print shops that make stickers. The above cost is average, to cut costs get some sticker paper and make them!

Step 5 ~ Plan:

How do you want to introduce students to the meaning of the stickers? Ideally this campaign includes a few days where students don’t know what the stickers mean creating a built in buzz as students ask around about them.  Decide how you want to spread the word beforehand, some ideas include:

-       A contest where home rooms have to guess the meaning of the stickers

-       Placing posters around school a few days after placement explaining meaning and the importance of turning things off

Step 6 ~ Stick:

After school place stickers on all lights and monitors

Step 7 ~ Enjoy!

Put your awareness campaign into action and enjoy as students start turning off lights and monitors!